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Before you commit budget to a website, app or platform, we help you find out what your users really need and what it will take to deliver. You leave with a clear brief, a prioritised scope and an estimate you can take to budget.
Designed for
Healix · Get Licensed · Pall-Ex · LiveWest · WPA
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Why Elixel
When Healix came to us, a discovery analysis of their internal processes and customer insight showed where members were struggling with claims. That shaped everything we designed next. Discovery turns a big idea, or a nagging problem, into a plan you can trust.
What's included
Interviews, observation and a look at your data, with the people who'll use the product and the people who'll run it. The knowledge that matters is rarely written down anywhere.
Hands-on sessions with your team to map the problem, explore ideas and agree what success looks like. Early concepts and prototypes help everyone see the same thing.
A prioritised scope, a release roadmap and a clear estimate, so you know what you're building, in what order and what it will cost before you commit.
How we work
We combine over a decade of product experience with the latest AI tools to speed up the slow parts of discovery: synthesising research, comparing options and turning ideas into quick prototypes. That leaves more time for the conversations that matter.
Every discovery is sized to the decision you need to make, and ends with a working session to agree next steps.
Step 1
Understand
Users, stakeholders and data
Step 2
Explore
Workshops and early concepts
Step 3
Define
Priorities and success measures
Step 4
Scope
Roadmap and estimate you can cost
Case studies
Before designing anything, we analysed Healix's internal processes and customer insight to find where members were getting stuck with claims.
See how discovery reshaped Healix's claims journey
A UX audit, wireframes and a prototype gave Get Licensed a clear plan, and the business went on to raise £4 million.
See how we scoped the Get Licensed platform
A design thinking workshop with Pall-Ex drivers showed what was slowing them down before a line of code was written.
See how discovery shaped the Pall-Ex driver appWhat clients say
“The Elixel team were central to me being able to turn my idea into a pioneering app that meets the needs of its intended users.”
Barry Kick, Founder, NetHabit
FAQs
Something else on your mind? Book a discovery call and ask us directly.
It's the work you do before design and build: understanding your users, your organisation and the problem well enough to decide what to build, and what not to. It's how you avoid spending a build budget on the wrong thing.
A clear brief, a prioritised scope, a release roadmap and an estimate. Where it helps, you also get research findings, journey maps and early prototypes you can share with stakeholders.
It depends on the size of the decision. A focused discovery for a website or a single feature is quicker than one for a new product or platform. We agree the scope and cost of the discovery itself up front.
A lighter version, usually. Understanding who visits your site and what they need to find makes the difference between a site that looks good and one that increases your reach.
Then it has done its job. Finding that out early costs far less than finding out after launch, and we'll help you decide what to do instead.
No. Elixel was founded in Plymouth and our team now works across the UK, with clients in Devon, the South West and beyond, in person and remotely.
