User Experience Design : Launching & looking ahead

"Our clients loved it so much that we have so many trials scheduled that we can't keep up"

Core Technology

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Releasing your app or digital product isn’t the end of the road. Once it’s out in the wild, the all-important work to fully realise its potential happens.

Once launched, we'll work together to shape the product as it grows. Analysing how the product is being used in the wild and adapting to the changing needs of your users and business.

We work with you to determine the best approach to launching. Whether it’s an app destined for distribution online or a digital tool for the people in your organisation, we’ll help get it into the hands of your target users. And deliver a smooth, well-orchestrated launch when the moment comes.

Once your product is set loose, there’s a wealth of live data we can tap into. We can evaluate ROI, run A/B testing, assess engagement and analyse user behaviour. Or use whatever other measure best indicates what matters – which is whether your product is achieving what you want it to.

The best digital solutions are ones that improve and evolve over time. We can use your analytics to tune up your product, switch course or prioritise the features that work best. And to adapt as the digital environment shifts by developing updates and fixes, and responding to platform changes.

Release

We work with you to determine the best approach to launching. Whether it’s an app destined for distribution online or a digital tool for the people in your organisation, we’ll help get it into the hands of your target users. And deliver a smooth, well-orchestrated launch when the moment comes.

Review

Once your product is set loose, there’s a wealth of live data we can tap into. We can evaluate ROI, run A/B testing, assess engagement and analyse user behaviour. Or use whatever other measure best indicates what matters – which is whether your product is achieving what you want it to.

Improve

The best digital solutions are ones that improve and evolve over time. We can use your analytics to tune up your product, switch course or prioritise the features that work best. And to adapt as the digital environment shifts by developing updates and fixes, and responding to platform changes.

All about people

We take a design-thinking approach, helping us understand what you and your end-users want.

Asking the right questions

Our research gets to the heart of your customers’ experience, delivering genuinely useful insights.

Inspiring new perspectives

Curiosity may have killed the cat, but it will bring life to your project!

Facing the future

Our digital strategies meet current needs while also setting you up for tomorrow’s challenges.

"The Elixel team were central to me being able to turn my idea into a pioneering app that meets the needs of its intended users."

Barry Kick, Founder, NetHabit

"In our partnership with Elixel, we have created an evidence-based measuring tool which will improve outcomes for young people. Elixel worked with patience and diligence over three years to produce a digital compass that gives us what we want now for our customers - approximately 500 young people - and which has the potential to grow."

Jenny Endean, Young Person Service Development Manager, LiveWest

“We couldn't have created our App without Elixel's involvement. Working with them feels more like a partnership and the creativity they brought to the table is priceless.”

Pete Ward-Edwards, Director, Genepool / Comichaus

"Elixel put themselves 'in our customer's shoes', so we have an app designed for our customers, rather than by insurance people."

Clare Sampson, Head of Business Process Change, WPA Health Insurance

There’s more…

This is just part of our service offering and process. It could be the area your organisation is focused on right now. Or you might want to combine it with our other services, which you can explore here.

In the end, they are all pieces of the same puzzle. But the big picture is always the same – a smart and useful experience for your customers that makes their lives better.

Research & strategy

We work with you to gain a deeper understanding of your business, problems and goals and how to best deliver a solution that will create impact

Learn more

Designing & prototyping

During this phase we get the ideas down on paper, allowing us to test assumptions, measure effectiveness and make improvements before moving onto development.

Learn more

Development & testing

We've got development covered. We're flexible with our tech stack so we can build impactful and scalable products with minimal technical debt.

Learn more

Launching & looking ahead

Releasing your app or digital product isn’t the end of the road. Once it’s out in the wild, the all-important work to fully realise its potential happens.

Release

Review

Improve

A selection of our work

There’s more…

Start your project today

Digital product design that starts and finishes with people.